This is also the basis of Call of Duty: Mobile’s monetization strategy. Players can acquire famous characters, gear, skins, and thus customize loadouts. sniper battles, etc.įurthermore, the game has different customization options. Players can try a 100 player battle royale, 5v5 team deathmatches, sniper vs. There are different modes and maps from Call of Duty: Black Ops and Call of Duty: Modern Warfare that are available. It includes challenging and competitive single-player and multiplayer missions gamers need to complete to move forward in the game, level up, and upgrade.
It’s an action game in the first-person shooter subgenre. About Call of Duty: MobileĪs you probably know, Call of Duty: Mobile is a mobile version of the popular Call of Duty franchise. In our Call of Duty analysis, I dissect this game’s road to success and provide a detailed overview of its user acquisition strategy and most important statistics.īut first, here’s some quick info on this mega-popular mobile action game. The mobile game market is competitive and user acquisition is everything but easy. However, making a successful game for mobile devices comes with unique challenges. Activision managed to achieve incredible success with Call of Duty: Mobile, breaking records during the first week of release. From consoles and PC to mobile – the Call of Duty franchise is still going strong.
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